Brand Manager - IP and Partnership


Posted: 09/13/2020

Brand Manager  - IP and Partnership - Tafi
As the Brand Manager – IP and Partnerships at Tafi, you’ll be part of a team that has two decades of leadership in the graphic arts, 3D modeling and animation, and mixed reality markets - pushing the boundaries of what’s possible in 3D art and avatar content creation. We operate a leading global content marketplace for 3D artists and one of the world’s most fun and versatile avatar engines.
In this position, you’ll be responsible for:

  • Managing relationships, promotional needs and program implementation for 20+ IP partners that will be launching on 1 billion mobile devices in 2020
    • Manage IP content release and promotional calendar
    • Ensure IP’s visual standards are adhered in all communication
    • Manage creation and implementation of IP social media and promotional communication on Tafi owned channels
    • Analyze and communicate IP content performance with recommendations on how to improve, accelerate or pivot
    • Nurture relationship to ensure positive working experience
  • Lead all brand partnerships and relationships for Tafi and sister company, Daz
    • Main point of contact for new and existing brand partnerships
    • Seek out new opportunities to partner with individuals and/or companies
    • Develop custom partnerships that are mutually beneficial
  • Support additional marketing activities including but not limited to digital & social campaigns, promotions, advertising, loyalty program development, website updates/overhauls, etc.
People who tend to excel most in this position typically have:
  • 5-7 years of marketing experience (required)
  • 2-3 years of IP, licensing and partnership experience
  • College degree in Marketing, Advertising, or Communication (required)
  • Comfortable working with ambiguity and developing new processes
  • General manager and solution-oriented mindset
  • Self-starter and motivated to make a big impact
  • Ecommerce, tech, product, art/3D art experience a plus
A few more solid reasons to be a part of our team:
  • Competitive salary
  • Quarterly bonus potential
  • Health, dental, vision insurance with most or all of premiums paid by the company
  • 401k matching plan
  • Unlimited paid vacation potential
  • Paid monthly gym membership at Planet Fitness or VASA
  • Monthly parking / transit allowance
  • Ideal downtown location - tons of nearby options for walking to lunch
  • Bring family and friends any time to experience our state-of-the-art AR/VR Lab
  • Open loft-style office space in the historic Sweet Candy Building
  • Casual dress and winning attitudes - we care most about what you can do with us
  • Full kitchen with all the caffeine and healthy(-ish) snacks you can consume
  • Really unique blend of market leader stability and start-up energy

***Our team is currently working remote due to COVID. Office return will not happen in 2020, and will be monitored in 2021 to determine the safest “return to office” date