UX Content Strategist - Remote

 

Posted: 07/14/2021

We are a remote-first workforce because we Care Deeply about hiring the best talent and supporting the wellbeing of our people.

At the onset of the COVID-19 pandemic, we leaned into the dual challenges of keeping our people safe and our business healthy. Shifting to work from home taught us how resilient, productive, and successful we are as remote workers

Now we actively pursue remote hiring, onboarding, and employment. We are hiring remote positions in AL, AZ, CA, CO, FL, ID, IL, MN, MO, NC, NY, OR, TN, TX, UT, VA, WA, and WI.

Who We’re Looking For – UX Content Strategist (Remote)

The Consumer Brands division within Clearlink is looking for a curious and strategic thought leader to be responsible for the UX-driven content strategy on our internal TV and Internet brands. You should have proven skills in UX strategy, reporting and analytics, information architecture, A/B testing, usability heuristics, clear communication skills, and comfort working within a content management system.

If you love working on a team that builds content that provides real value to consumers and collaborating with other hardworking and smart humans, then this. is. your. next. opportunity.

 

This role will work closely with our brand marketing leadership, designers, editorial teams, SEO specialists and peers to craft strategy by identifying user needs and mapping them to business opportunities. The role is ideally suited to a creative and quick problem solver that is passionate about wearing multiple hats. You should come in your first day ready to QA a curated category page and report that bug that you notice in the back end of the CMS, dig into Google Analytics to identify the cause for a drop in conversion rate on a priority page on your site, all before attending a content mapping exercise with the editorial team that was put on your calendar last minute.

What You’ll Need

  • 2-5 years of related experience in a UX, strategy, analytical, or digital marketing role
  • Intermediate to advanced knowledge of Google Analytics, A/B testing tools (i.e. Google Optimize or A/B Tasty), Heat Mapping tools (i.e. Mouseflow or Hotjar), a CMS (WordPress preferred), and Excel or Google Sheets
  • Advanced understanding of UX, SEO and editorial best practices
  • Experience with developing KPIs, audits and benchmark reports to measure content engagement and performance
  • Experience formatting, scheduling and publishing content in WordPress or other CMS
  • Proven ability to (1) own projects and personal growth, (2) care deeply about your work and others, (3) fight for the user, (4) seek diverse perspectives and feedback, (5) and conquer challenges
  • Ability to collaborate with multiple departments and contributors independently to solve problems
  • Strategically communicates with clarity and confidence. Adaptable and flexible when plans/strategy changes
  • Accountable and takes ownership. Self-reliant, excellent problem solver, results-oriented. Proactive and brings solutions instead of problems.

What You’ll Do

1. Content scoping and team coordination (25%)

  • Act as a champion of alignment with your brand team to explain reasoning for UX strategy
  • Work with a cross-functional team to ask the right questions and brainstorm solutions to problems with a strong sense of emotional intelligence, initiative and follow-through
  • Help define site mapping, user pathways, and information architecture
  • Identify content and user journey gaps in collaboration with the editorial team

2. Content publishing and template creation (25%)

  • Be the team’s go-to person for understanding the CMS (custom WordPress) functionality; train others on uploading and publishing quality content at scale
  • Develop, test, and refine content templates, adhering to UX, SEO, and CRO best practices
  • Develop and maintain high QA standards for content to ensure we’re serving users the best online experience

3. Content performance measurement (25%)

  • Report on performance of content using segmentation by device, persona, content type, funnel stage, and more
  • Analyze and break down data to find opportunities for improvement from a UX, behavioral, and conversion perspective
  • Maintain content inventories and conduct audits and performance analyses to synthesize findings into recommendations, tests, and impactful next steps

4. Opportunity analysis and testing (25%)

  • Employ user testing and audit analysis to gather insights into visitors and how they’re engaging with our content
  • Act as an expert on the team in regard to setting up, monitoring, and analyzing the results of A/B, usability, and other qualitative and quantitative tests
  • Provide discovery findings, scenarios, user journey maps, personas, debrief documentation, screeners and testing plans

About Clearlink

Clearlink, a SYKES company, is an award-winning digital marketing, sales conversion, and technology company, headquartered in Salt Lake City. Clearlink delivers intuitive and engaging experiences throughout the customer journey that connect consumers with the products and services they need. Clearlink’s people-focused culture has been recognized internationally for strong leadership, business growth, innovative employee initiatives, and corporate social responsibility.

Our Consumer Brands division specializes in crafting consumer-focused websites and content that helps people get all the information they need to make informed decisions about which product or service is the right fit for them. A common refrain you’ll hear often from our team is “fight for the user,” and that philosophy drives everything we do. We are a tight-knit group known for taking pride in sharing knowledge, resources, and innovative approaches that help push the collective to do things no one else in the industry has thought of.

We are a company that lives by CLEAR values: Create Community, Learn and Grow, Embrace Opportunity, Act Like an Owner, and Respect Every Person. That means that when you come to work for Clearlink, you’ll be surrounded by people that care for each other, care about every person being able to be the most authentic version of themselves, and care about making the communities around them a better place. Clearlink is a place that will empower you to take true ownership of your career and provide all the support needed to help you turn challenges into opportunities to grow!

People have taken notice of all the phenomenal things happening here at Clearlink! Over the last couple of years, we’ve been recognized with dozens of awards, such as:

  • Utah Business Magazine’s 40 Under 40 Awards
  • Utah Business Magazine’s 30 Women to Watch Awards
  • Utah Business Magazine’s 20 in Their 20s Awards
  • Utah Business Magazine’s Fast 50 Awards
  • Search Engine Land Awards, Best In-house SEO Team Finalist
  • PR Daily Digital PR Awards, Viral Campaign Award
  • PR Daily Digital PR Awards, Media Relations Campaign Award
  • Utah Diversity Connection, Large Business Diversity Award
  • The Stevie Awards, Achievements in Health and Wellness
  • The Stevie Awards, Achievements in Developing and Promoting Women in Business
  • The Stevie Awards, People-focused CEO of the Year
  • Achievers 50 Most Engaged Workplaces Award
  • Women Tech Council’s Shatter List

Benefits

In addition to the competitive pay and a healthy work/life integration, Clearlink offers industry-leading benefits to support you both inside and outside of the workplace. Some of the benefits include:

  • An award-winning wellness program with a path to have 100% of healthcare premiums paid in full (over 80% of employees have 90%-100% of their premiums covered by Clearlink)
  • 401K matching, tuition reimbursement, dedicated budget for conferences and certifications training/certification opportunities
  • Annual Trip of a Lifetime winners from each department that get to choose anywhere in the world to visit, and everyone in the larger group of finalists get a consolation prize of a week in a tropical paradise like Hawaii, Jamaica, or Mexico
  • Paid maternity/paternity leave

Everyone is a part; no one is apart. Ours is a community for everyone. We embrace diversity in experience, identity, and perspective, not only to help each of us learn and grow, but also to expand the capabilities of our business.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.